GEO
Answer Engine Optimization
AEO
Answer Engine Optimization (AEO) is the practice of optimizing content to appear as direct answers in AI-powered search engines such as ChatGPT, Google AI Overviews, Perplexity, and Gemini.
Unlike traditional SEO which focuses on ranking in a list of results, AEO aims to make your content the source that AI models cite when generating answers. It involves creating authoritative, well-structured content with clear factual statements.